2 Strategy The Group’s environment www.saint-gobain.com SAINT-GOBAIN UNIVERSAL REGISTRATION DOCUMENT 2021 44 All the mega-trends affecting living places require more modular and scalable buildings, in order to facilitate the change of use of buildings and thus more easily switch from office to residential use, and vice versa, and also their ability to adapt to changing expectations, such as needs related to home care for the elderly. efficient and are cleaner, more comfortable, and able to interact in real time with other vehicles and with the entire environment. Beyond this technological revolution, we are witnessing an evolution of the symbolism of the car in the minds of consumers, and as a result a growing preference for use rather than possession. This underlying trend, which is part of a wider social movement, has very strong Changes in lifestyles also have significant impacts on concrete impacts in terms of vehicle design. mobility. Globalization and the increase in living standards around the world have led to an increase in the mobility of individuals, despite the limitations brought about by a crisis such as the Covid-19 pandemic. The demand for decarbonization and the densification of residential centers are also leading to changes in public transport networks, which are being strengthened and made more efficient and environmentally friendly. With regard to individual vehicles, the transition is now fully underway towards models that emit less GHGs, are more energy For Saint-Gobain, changing lifestyles is both an incentive to closely monitor changes in customer expectations, through close proximity (see chapter 3, section 3.4) and an important lever for transforming industry, construction and distribution. This supports the move towards more virtuous practices, particularly in terms of respect for the environment, thereby meeting its own transformation objectives.
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